Virtual Systems
Virtual Systems provides innovative tech solutions to businesses nationwide. The startup approached us to overhaul their brand and digital experience, desiring to position themselves as a premier, cloud-first IT partner. Our primary task was to blend their original logo into a fully revamped brand identity.
We began by understanding Virtual System’s underlying business goals and numerous challenges, then delivered a design system that would sustain them for the future ahead. With our help, the company’s new branding challenged the industry status quo with an aesthetic as distinct and progressive as their solutions.
- Advertisements
- Art Direction
- Brand Identity
- Brand Positioning
- Brand System
- Information Architecture
- Marketing Collateral
- Messaging
- Photography
- Strategy
- User Experience
- User Interface Design
- Videography
- Website
Built a dynamic resource library for clients to view and explore what it means to leverage cloud benefits.
Completed a brand audit and refreshed the visual identity to be progressive and disruptive.
Crafted messaging guidelines and copy points to market their services and simplify the complexity of cloud solutions.
Produced a collection of people-centric photos and videos, including a brand story video that showcases their new office space.
Incorporated an interactive, bold design style that reinforces their commitment to advanced IT.
We’re demystifying the cloud and providing top-shelf technology solutions.
Dirk Arends President & CTO
